Upper Deck Black Football Preview
The Legend of UD Black is introduced to the Football market, carrying with it the innovative and unique cards and technologies that have made the high-end collectible brand a smashing success. With a hard-signed autograph in every pack delivering high value content and collectability, 2009 UD Black Football is poised to create a stir among collectors!
Regular Set:
Regular Cards (90)
Rookie Lustrous Auto (Varied #)
Top Inserts:
Film Slide PETG Autographs (Varied #)
Veteran/Legend Lustrous PETG Patch Auto (Varied #)
Biography Signatures (Varied #)
Dual Manufactured College Pennants (# to 10)
Single & Dual Cut Signatures (Varied #)
Box Break: (on average)
Two (2) Autographs per box!
One (1) Autograph and One (1) Manufactured American Flag Patch card in each pack
All Autos are hard-signed
Look for Film Slide PETG Auto cards featuring some of the greatest football moments past and present
Case Break: (on average)
One (1) Single or Dual Cut Signature per case!
Configuration:
2 cards per pack
2 packs per box
Product Arrival Date: October
Major League Baseball Players Association and Upper Deck Announce Continuation of Long Standing Relationship
Carlsbad, CA (July 2, 2009) – After twenty years in the baseball card market, The Upper Deck Company has been granted a new trading card license agreement with the Major League Baseball Players Association. “We are thrilled to renew our commitment to the baseball card market and look forward to working closely with the Players Association to further grow the category,” said Upper Deck CEO Richard McWilliam.
The Upper Deck Company was founded in 1988 and revolutionized the trading card market with their first baseball card set in 1989. “Upper Deck has an unsurpassed record of delivering the most innovative, premium and authentic baseball trading cards, and we are poised to continue that tradition into the next decade,” McWilliam added.
“Our goal is to provide collectors with great baseball card products, while continuing to grow the market with an infusion of new consumers. We’re confident Upper Deck can help us realize those goals,” said MLBPA category director Evan Kaplan of the renewed partnership.
2009 Donruss Classics Image Gallery
Video Box Break Highlights- 2009 Upper Deck Football Heroes
Product Preview- 2009-10 Draft Edition Basketball
Regular Set:
Rookie Cards (68)
Alma Mater (24)
School Ties (13)
Coaching Legends (3)
Tournament Titans (15)
Draft Class (10)
Insert Highlights:
School Ties Autographs (Varied #) – DUAL SIGNED
Draft Class Autographs (Varied #) – TRIPLE SIGNED 
Box Break: (on average)
Four (4) Autographs per box.
All Autographs are limited numbered
Every pack contains an insert, signature, or numbered parallel card
Case Break: (on average)One (1) multi-signed card per case.
Configuration:10 cards per pack, 16 packs per box, 12 boxes per case.
Product Arrival Date: July, 28 2009
Hockey Hour at the 2009 NHL Entry Draft from the Bell Centre in Montreal, Canada
Join Russ Cohen and Jon Waldman as they interview Columbus Blue Jackets emerging star Derick Brassard and Pittsburgh Penguins first rounder Simon Despres plus a whole lot more!
2009 Upper Deck Heroes Football- The Case of the MIA
It isn’t always easy to review a product based on the results of one box. However, in the case of 2009 Upper Deck Football Heroes I definitely feel like my box yielded a decent representation of what the product has to offer, and with that in mind, I walked away with mixed emotions. First and foremost being that my box was of the dreaded “on average” variety.
I really, really want to like this product and I think the concept and brand name are great but it’s the checklist and execution that leave me feeling less than satisfied. With a name like Heroes, I don’t think it’s too much to assume that the base set be loaded with Hall of Famers, Legends, and Fan Favorites, and while enough of them are present to meet the minimum criteria of a product branded as Heroes I suppose, there are some glaring holes and odd inclusions in the checklist. The 490-card base set is instead comprised of Veterans, Rookies and Legends. However, with regards to the Legends, don’t go looking for any of the following players:
Walter Payton
Joe Namath
Lynn Swann
Joe Montana
Fran Tarkenton
Dan Marino
John Elway
And this is just a sampling of the players missing.
New Image Gallery From Panini- Donruss Classics Saturday Stars
Upper Deck Inks Special Autograph Appearance by Derick Brassard at this Weekend’s NHL Entry Draft

Hockey’s sole trading card licensee will also sponsor a redemption counter for an exclusive six-card NHL Draft set of former first-round picks.
North Las Vegas, NV (June 24, 2009) – The Upper Deck Company, the NHL’s sole trading card licensee, will make its presence felt in more ways than one this weekend during the 47th running of the NHL Entry Draft at the Bell Centre in Montréal. The sports card leader will be manning a special booth during both days of the event, Friday and Saturday, June 26 and 27, and has a special autograph-signing appearance scheduled for Derick Brassard of the Columbus Blue Jackets from 11 a.m. to 12 noon on Saturday. Brassard will be signing an oversized (5” x 7”) Upper Deck Ice trading card for lucky fans in attendance who visit the Upper Deck booth.
PANINI AMERICA, INC. SIGNS FIVE NBA DRAFT PROSPECTS TO EXCLUSIVE TRADING CARD AGREEMENTS
Blake Griffin, Tyler Hansbrough, Jordan Hill, Brandon Jennings, and Hasheem Thabeet Become First Players to Sign with NBA’s New Exclusive Trading Card Partner.
ARLINGTON, Texas and NEW YORK – June 24, 2009 - Panini America, Inc. has signed five of the NBA’s top draft prospects to exclusive trading card agreements, marking its first player endorsement deals since entering into a partnership with the NBA in January, the company announced today at the NBA Store in New York City. Blake Griffin (Oklahoma), Tyler Hansbrough (UNC), Jordan Hill (Arizona), Brandon Jennings (Lottomatica Virtus Roma,Italy), and Hasheem Thabeet (UCONN) will be featured in all 2009-10 Panini NBA card products, and on select packaging and advertisements throughout the year. In addition, exclusive autograph cards from these five players will be prominently featured in Panini America’s first line of NBA products.
Panini’s first release for 2009 will be called Prestige and will be the company’s first set of NBA rookie cards. Prestige will feature the five players in their respective NBA team uniforms* and will release in October 2009.















